Accessories to murder
We are over the moon to have boss babe Seville Michelle sell her jewelry collection at Shop Small at MADE LA presented by American Express this June 9+10. See some of her designs in the gallery and read about Seville’s start in the industry and current muses in this exclusive Q&A with MADE.
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Describe your MADE LA popup in one sentence.
Accessories to murder.
How did you get into the industry?
I started making jewelry after a devastating personal loss that left me in a place where I had never been before. I read a book that describes the melodrama of loss, and grief, and the therapeutic healing of being creative. With no formal training in jewelry making, I ventured to design a full collection of epaulets, an accessory adorned with feathers at the rise of the shoulder, attached by chain across the upper-torso. It can be worn with a jacket or over bare skin, and can go from stage to street. After a chance encounter with Alicia Keys’ stylist (a good friend put me “in the room” with him), I was commissioned to create a dozen unique styles for her upcoming tour. I then presented to the buyers at Patricia Field, and they loved my work. With the support of the House of Field, I began developing new concepts. The fantasy for me of wrapping the “doorknocker” earring in Italian leather was like adding diamonds to a Casio. The earrings are a homage to my teenage years. I’ve been very lucky to have some of the biggest names in music wear many of my pieces.
Who is your work aimed at in particular?
Reimagining the jewelry of my youth, conceptualizing new ways to perceive hood classics, and embracing my feminine divinity in a very aggressive way.
Who are you influenced by both locally and internationally?
I pay attention to little known social media personalities that have fire feeds, mostly girls in small countries.. lots of women in Islam who skate or do graffiti, but I also muse girls in my neighborhood and some women in music who wear my jewelry. I hold jewelry making classes in developing nations and Teyana Taylor is def one of my muses, as well as Bebe Rexha.
If you weren’t a creative what would you be doing?
War reporting photojournalism
What’s the best thing about LA?
The food and all the surfers.
Do you have any rules you live by?
Let your work do the talking but deliver on time. No time for mean girls, just bad ones.
What were you like in high school?
I attended LIC HS in Queens, NY. It was a few blocks from Queensbridge housing projects. It was a very violent school, girls fighting boys and our security guards were selling weed. At the time, I was also a regular at the Limelight, an infamous nightclub in the city. I had one foot in every scene. I was cool with everybody, and never cliqued up.
Favorite Instagram accounts?
@natgeo, @ruthgruca @venusxgg @rox_brown
Who are you excited to see showcase their work at MADE LA?
I really like Pleasures.
What’s the next big thing coming up for you?
Vogue Italia just called.
What advice would you give to young designers?
Start with one design and focus on spreading that idea.
What’s been the biggest WTF moment of 2017 so far?
Being invited to be a part of MADE LA! I’ve daydreamed of you guys.
What do you order at In-n-out?
Animal style french fries!
Coffee Bean or Starbucks?
Where do you look for inspiration?
Everyday people with their own idea of what looks good. People watching is my thing.
Favorite designer/brand besides yourself?
I love HBA.
Predict summer’s next big trend?
See thru everything.
Follow Seville Michelle on Instagram.
Shop Seville Michelle at Shop Small at MADE LA presented by American Express June 9+10.